At the edge: Google's Advanced Technology and Projects Lab (ATAP)

As occasional coworkers, here are some suggestions how coworking spaces could widen their appeal [note: not business advice]:
  • Business registration is a relatively simple process DIY but for beginners and having to travel to the business registrar (eg SSM), it could be a challenge.
  • Company registration is more complex. There is no shortage of stories in social media of vexatious dealings with secretarial services. Offering a competent service is a good differentiator.
  • Accounting After company registration, a business will want accounting services as well, as proper accounting is needed for operations, tax etc.
  • Legal Drafting of user agreements, contracts (partnership, employment, business etc), vetting of contracts are common requests from businesses, new and old.
  • Web From a website to social media presence (fb, ig, tw), to arcane topics like SEO and online ads. Online ads are particularly treacherous as it can drain a newbie of money without getting much in return.
  • Mailing An address to receive mail and parcels. This is useful for startups that are just starting off and do not have an office or fixed address yet. Parcel handling itself is a possible side business [ 1 2 3 4 ].
  • Others Large format printing (A3, A2, A1), poster printing, scanning, name card printing, image editing, video services, logo and graphic design, explainer videos, 3D printing, translation etc.
  • [CoLiving What users want is convenience (check into work and board at the same time). This could fulfilled by partnering with a nearby hotel or serviced apartment vs communal living as how coliving is defined in the west.]
Some of these services likely require roping in outside specialists (could be on a referral basis), thus the job is to find good partners. Orthogonal to the above, a space may also focus on a vertical: apps, ecommerce, electronics, halal, prototyping etc.

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