Where: The Royale Chulan Damansara, Malaysia
Admission: MYR 954
Info: Brochure | Venue
[FMM Marketing & Branding Conference 2016: Mobile Marketing for Gen-Y Consumers] is organised to understand Gen-Y’s brand and mobile preferences. [As of 2016, Gen-X: age 40-50, Gen-Y (Millennials): age 21-39, Gen-Z: age 6-20.]. Topics include (abbreviated titles):
- Brand Appeal to Gen-Y - Carmen Chan, Creative Paramedics
- Connect to Gen-Y with the Right Marketing Mix - Benny Chia, Perfect Food
- Understanding Gen Y’s Mobile Usage and Attitude - Maverick Ling, 57square
- Divide and Conquer: Mastering Segmentation - Roopal Julka, Havas Media
- Great Mobile Marketing Case Studies - Andreas Vogiatzakis, Havas Media
- Mobile App Design: Delight Users & Drive Conversions - Derrick Liew, Getright
- The Future of Streaming - Ahmad Najib Habeb, Israk Technology
- Mobile Commerce: Currency Re-imagined - Chong Lee Kean, iPay88
This Week [week beginning 8 Aug 2016]
Link Mon 09:00 Ecommerce: Pos Malaysia, Consumer Tribunal @ ShahAlam Full
Link Tue 08:30 MDeC: Open Innovation @ Cyberjaya
Link Tue 09:00 Taiwan Smart ICT Solutions @ KualaLumpur
Link Tue 14:00 MDeC: Hot Startups Get Together @ Bangsar New
Link Tue 19:00 Connecting the Dots @ BangsarSouth New
Link Tue 19:00 8 Google Tools for Entrepreneurs @ Kuching
Link Tue 19:30 Digital Marketing: Cheryl, Khailee, Josh @ GloDamansara Full
Link Wed 08:00 Ecommerce: Goody25, Greenomic, 50gram @ Puchong Full
Link Thu 13:30 Go ASEAN: Thailand @ Matrade
Link Thu 18:30 Introduction to Unmanned Aerial Vehicles @ KLCC
Link Thu 18:00 BEAM: ThinkBig, Fatfish, Puffin, WatchTower @ Singapore
Link Thu 18:00 Smart Nation for Startups @ Singapore New
Link Thu 19:30 DBKL Speaker Series: Ethics @ KualaLumpur New
Link Thu 19:30 Next Academy Graduation Demo: Finance @ GloDamansara
Link Thu 19:30 Do Somethng Good: Community Involvement @ SriHartamas
Link Fri 19:00 Fintech Regulatory Sandbox @ KLCC
Link Sat 08:00 Economic and Leadership Forum @ Sunway New
Link Sat 08:00 Joomla Open Source Conference @ KLCC
Link Sat 08:45 MaGIC Product Development @ Cyberjaya Full
Link Sat 09:00 10 Economic Strategic Directions @ Ampang
Link Sat 09:00 FUEL: Legendary Entrepreneurs Forum @ Brickfields
Link Sat 09:00 Ruby Conference @ QuillCityMall
Link Sat 09:00 ASEAN-China Young Entrepreneurs Forum @ Putrajaya
Link Sat 14:00 Millennials' Role in Social Entrepreneurship @ Sentral Full
Link Sat 15:00 Global Future of Education @ Sunway