RISE: Engaging The Next Wave of Consumers

When: Tue, January 20, 7:30pm – 10:30pm
Where: SME Corp, Sentral, Kuala Lumpur
Admission: Free
Info: EventRegistration | Venue

Hear Red Bull, we think of high adrenaline sports - skydiving, motorcycles, surfing, snowboarding, X games. But do any of these really have anything to do with a caffeinated, sugary energy drink? They do in the minds of the target - us! Modern marketing is personalised, because big brands are demonstrating that their brand fits your lifestyle. Experience RISE & find out how SMEs in the creative industry get their magic to work for businesses' marketing plan. Speakers:
  • Jwan Heah, Managing Partner, Three Sixty
  • Fazil Fuad, Creative Director, Company27
  • Gary Gan, AVP, Acquisition & Partnership, Astro
[Full event title is Selling experiences: Engaging your brands with the next wave of consumers. The hashtag above is for illustration only, it is not active at the moment.]

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