Where: SME Corp, Sentral, Kuala Lumpur
Admission: Free
Info: Event | Registration | Venue
Hear Red Bull, we think of high adrenaline sports - skydiving, motorcycles, surfing, snowboarding, X games. But do any of these really have anything to do with a caffeinated, sugary energy drink? They do in the minds of the target - us! Modern marketing is personalised, because big brands are demonstrating that their brand fits your lifestyle. Experience RISE & find out how SMEs in the creative industry get their magic to work for businesses' marketing plan. Speakers:
- Jwan Heah, Managing Partner, Three Sixty
- Fazil Fuad, Creative Director, Company27
- Gary Gan, AVP, Acquisition & Partnership, Astro
[Full event title is Selling experiences: Engaging your brands with the next wave of consumers. The hashtag above is for illustration only, it is not active at the moment.]
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