Where: NEF, Block E6, Empire Damansara, Jalan PJU 8/8A, Petaling Jaya, Malaysia
Admission: Free
Info: Registration | Venue
When compared to five years ago, internet users in the region are far more comfortable now buying and purchasing on the internet ranging from movie tickets, paying taxes, buying shoes, paying for productivity apps and services, even buying branded/luxury goods online. Challenges and opportunities:
- How do technopreneurs tap this burgeoning market?
- What marketing challenges do they face?
- What are some of the pitfalls of selling online?
- What are some of the lessons learnt about go-to-market strategies?
- And capturing a strong customer funnel?
- Does Facebook or Google advertising really work?
- Once the buying starts, what else does the technopreneur need to worry about?
- Customer support? Growth? Capital?
