Chief Marketing Officer Conference CMO 2014

When: Tue, May 20, 8:30am – 6:00pm, 2014
Where: Sime Darby Convention Centre, Jalan Bukit Kiara, Kuala Lumpur, Malaysia
Admission: MYR 1272
Info: Event | Registration | Venue

The Art of Conversation in a connected world is a challenge for all. With attention deficits and new blind spots, and as we get more connected are we getting more disconnected? Is the digital landscape opening up a world of possibilities or obstacles?

Rediscover the basics of this precious art in the context in today’s market and engage their hearts and minds. Through the fascinating stories of successful marketers across leading product categories. Also update yourself on the technologies and experts who are shaping the new paradigm in marketing. Join the conversation and win!

Topics (abbreviated):
  • If Walls Could Talk - Srikanth Ramachandran, Director, Moving Walls
  • How Data Will Drive Marketing Conversations - Alice Donaldson, Exponential
  • Brand Storytelling: The New Competitive Advantage - S Subramony, ShopperIntel
  • What Goes Viral: The 10 Rules - Chris Jaques, CEO, M&C Saatchi Asia
  • When High-Tech meets Hi-Touch - Sunil Sethi, Managing Director, Mondelez
  • Cognitive Marketing: Conversations Redefined - Jyotsna Mishra, IBM Watson Group
  • Every Brand Has a Story - Dato’ Rozalila Abdul Rahman, CMO,TM Berhad + Panel
  • Storytelling in Motion - Anthony Copping, CEO, Binumi
  • Content is the Lifeblood of Marketing - Sulin Lau, CMO, Maxis Mobile + Panel
  • Upclose with Wing K Lee - Wing K Lee, CEO, YTL Communications
  • Trains, Planes and Toilet Cleaners, Hamish Taylor, Business Consultant
  • CREAM Awards 2014 Presentation